301 redirects in WordPress

301 redirects in WordPress – Redirects to Maintain SEO & Inbound Links

It’s highly recommended to set up 301 redirects in WordPress when you change the URL (permalinks) of your posts and pages or move your website from one domain to another. If you are changing the URL / domain of your WordPress website, you need to plan carefully so that you don’t loose any of your existing traffic and SEO elements for existing post/pages for your old domain.

Link Building Techniques to Target a Local Audience

8 Link Building Techniques to Target a Local Audience

The landscape of SEO has transformed a lot in the last few years. If you are running a business, neglecting your local audience or customers will cost you dearly. Therefore, entrepreneurs nowadays are taking resort to local SEO as this ensures that your business will rank higher by the local audience on various search engines. Moreover, this implies that you can now target customers who use their mobile devices with a GPS system to find any local business.

who's to blame your bad website performance

Who’s to Blame for Your Bad Website Performance?

The last time you launched a website, the performance didn’t turn out quite like you expected, did it? You expected it to be an upgrade. Conversion rates would be higher. There would be an immediate lift in sales. It’s so disappointing because a lot of people put a lot of hard work into designing and developing it; including you. You fought through all the discussions (probably arguments!) about color schemes, layout, navigation, content, calls to action, and on and on.

seo for bing

SEO for Bing: 15 tips to boost your rankings on SERPs

Few weeks ago ComScore released some figures which suggest that the Bing & Yahoo alliance has increased its marketshare to 30.5% in the US which is almost half of the marketshare of Google. Moreover Bing has signed a deal with Baidu, a very popular Chinese Search Engine, to power its SERPs for English queries. This makes it absolutely necessary for webmasters and SEO professionals to ensure that their websites are well optimized for Bing and that they have the chance to get high rankings on the “powered by Bing” network.

maximize your CTR in Search Engine Results

7 ways to maximize your CTR in Search Engine Results

It’s a common knowledge that higher rankings lead to increased probabilities of having our pages clicked by the users. Nevertheless the position of the result by itself is not the only factor that affects the Click Through Rate (CTR). Most users take into account several things before selecting the most relevant page of the search engine results. Failing to attract the user’s attention can lead to low CTR and low search engine traffic. In this article we focus on 7 ways that can help you maximize your CTR in Search Engine Results and improve drastically your Organic traffic.